Partners
Sell With Us
SOHO LINE is a curated marketplace for premium houses. You retain your inventory, fulfil your own orders, and pay commission only when we sell.
Curated premium marketplace
A tightly edited house list. Placement is editorial, never a directory listing.
Incremental distribution
A new international audience alongside your own channels, not instead of them.
No wholesale purchase
SOHO LINE buys no inventory up front and takes no stock position.
You keep your inventory
Stock stays in your warehouse and orders are fulfilled by your team.
Automated Shopify connection
Connect your catalogue once; products and variants flow through securely.
Price and stock synchronisation
Prices and availability stay aligned with your source of truth.
Personal-shopper discovery
The SOHO LINE personal shopper surfaces your pieces to the right clients.
Commission only on sales
No listing fees. A commission applies only when a relevant sale occurs.
How it works
Apply
Tell us about the house and your catalogue.
Review
Our buying team reviews every application.
Connect
Link your catalogue and confirm commission terms.
Go live
We merchandise your pieces once you approve them.
Brand application
Applications are reviewed by the SOHO LINE buying team. Nothing is published without your approval.